Food Packaging Design in Toronto:
Baby Food Package
An American client wanted to introduce their organic baby food into the Mexican market. Although Organic Baby food jars were sold individually in the US, the client wanted a variety 12-pack created to be sold in Costco.
Walden's creative director, Edgar Mendoza, knew it was important for the brand to become known quickly, so he designed this jumbo pack closely around the appearance of the individual jars. He then created a window on the front of the package so consumers could see the variety, and added two carrying holes on the top of the box for easy portability.